James drives growth for eXelate’s data management platform (DMP). He joined eXelate after 10 years in Accenture Strategy where he built the company’s global data monetization practice that advises marketers and media owners on how to grow revenue in digital using 1st party data as a strategic asset. James additionally launched Verizon’s advertising technology venture and worked at Google/YouTube on how it would make money from non-premium content. He holds a BA and MBA from Duke University.
James McNamara Job Title SVP, Client Strategy, Company NIELSEN