The old agency/client relationships are changing. Agencies and brands now have more tools, technology and advertising-tech partners than ever before at their disposal. Discover how they are evolving to leverage their partners more strategically while increasingly utilizing their own staff and subject-matter experts to create the best experience possible for their customers and prospects.
What You'll Learn from This Session...
Brands focus on solutions vs. outsource
How to use content, media, technology to reach new people in new ways.
Aligning your marketing platforms and content to create leads for sales
Altice USA News
SVP, Group Director, Video Investment
SVP, Integrated Marketing, Brand & PR