Deidre Smalls-Landau

Dynamic, empowered and entrepreneurial, Deidre Smalls-Landau is an award-winning advertising executive who has been at the forefront of the industry for more than 20 years. Deidre serves as the U.S. Chief Marketing Officer & EVP, Global Culture, overseeing UM’s strategic branding, platforms and initiatives both internally and externally. She ensures that under-represented segments are at the core of how UM drives growth and determine long-term relationships, while partnering with global and U.S. client leaders to instill cultural research and insights into UM’s planning process. She takes the lead in identifying opportunities, operationalizing and promoting UM’s efforts internally and externally. Deidre’s various category experiences span across Automotive, CPG and Healthcare industries, to name a few.

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