Lauren Silva is Vice President, Global Partnerships at CBS Interactive, a top 10 consumer Internet property with nearly 300 million users worldwide, and subsidiary of CBS Corporation. In this role, Lauren is charged with driving strategic revenue growth and partnerships across CBSi digital properties including CBS.com, CNET, CBSSports.com, TV Guide Digital, CBSNews.com, GameSpot, Last.fm, and 20+ additional premium digital brands.
Prior to leading global partnerships, Lauren joined CBS Interactive in 2012 to develop CBS Interactive’s mobile ad strategy and drive revenue growth across the company’s suite of mobile properties. Before CBS Interactive, Lauren served in a variety of marketing and business development roles within Microsoft Digital Advertising (subsidiary of Microsoft Corp) and Gap Inc. Direct. Lauren graduated from Princeton in 2006 and holds an MBA from the UCLA Anderson School of Business. Lauren is based in San Francisco with her husband and 1 yr old daughter.
Lauren Silva Job Title VP, Global Programmatic Partnerships Company CBS INTERACTIVE Connect via