Nicole Sabatini is the Vice President and Head of Integrated Marketing at Hulu where she leads the team responsible for architecting and executing Hulu’s integrated marketing campaigns and go-to-market strategy. As the head of integrated marketing, Nicole plays a critical role in the development of innovative solutions that allow brands to align with and integrate into Hulu’s growing slate of originals and premium content. In addition, Nicole oversees Hulu’s annual upfront initiative as well as all advertising trade efforts.
Prior to joining Hulu, Nicole served as the Executive Vice President of Marketing at Pop Media, a CBS Lionsgate Entertainment joint venture, where she successfully led the award winning network rebrand from TV Guide Network to Pop Media. Nicole also spent more than six years at NBC where she served as Senior Vice President of Marketing at Style Network and Vice President of Strategic Marketing at BRAVO Media, respectively.
Nicole is a graduate of Villanova University, and resides in Los Angeles with her family.
Nicole Sabatini Job Title Vice President & Head of Integrated Marketing Company HULU Connect via