AI Isn't Coming, it's Well and Truly Here


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41:11

A Story is Worth a Thousand Ads


AI is alive and kicking. The impact of AI is already visible across Europe, with technology innovations influencing leading brand campaigns, and positively affecting the returns of digital advertising initiatives. We'll show you the proof. But let’s not forget the human power working away in the background. Our expert panel will then go on to discuss how tech capabilities and human expertise make the perfect team, showcasing some of Europe's latest AI campaigns.
Rick Edwards Writer and Broadcaster

John Pickles Digital Marketing Optimisation – Programme Lead
Ford
Natasa Tintor Agency Group Director, Mindshare & m/Six
Xaxis UK Ltd
Ruth Zohrer Global Client Lead, BBVA
Mindshare
Paul Martin Vice President Marketing Science
Xaxis EMEA
Mike Campbell Director, WPP
AppNexus, a Xandr Company


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