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A Story is Worth a Thousand Ads

Despite the complexity of the digital supply chain, automation continues to influence process of buying and selling. As this process evolves, quality data, brand safety and delivering on the user experience are essential to keep top of mind. What does this look like in a year’s time? And how can businesses small and large benefit and optimize growth through automation? Featuring GroupM, Vevo, Xaxis EMEA and Verizon Media.
Silvia Sparry Managing Director of Operations
Xaxis EMEA
Natalie Gabathuler-Scully SVP, Revenue Operations
Jenny Kirby Managing Partner Digital Services
Simon Halstead Head of Open Demand, EMEA
Verizon Media
Matt Greenberg Chief Revenue Officer
Advertising Week

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