Learning Path:

Sports Marketing

6 Lessons, 3.5 hrs
0/6 Completed
Learning Path Outline

Sports Marketing

In a world of significant cord cutting, brands are pivoting their engagement tactics to capitalize on an array of attention-getting happenings, including spots events. Learn how innovative technology, new content platforms and interactive storytelling enhance the relationship between brands and sports fans.
Rich Routman President & CRO
Minute Media
Brendan Moynihan Senior Vice President, Consulting and Sponsorship Activation
Lagardère Plus
Michael Neuman EVP, Managing Partner
Scout Sport and Entertaiment
Chris Perkins Global Head of Sport
Anheuser-Busch InBev


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