Mobile has created more consumer touchpoints than ever before. But new touchpoints bring more data, creating challenges for marketers to make sense of it all. Join us to learn how leading brands are re-inventing their approach to marketing and using data and machine learning to anticipate customer needs and drive business growth.


Dan Taylor
Global Managing Director, Global Display & Programmatic
Google Inc.

This session was streamed live at Advertising Week 2017 (AS)

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