Tracks Venues

In this session...

Two hours of innovative thinking and discussion from leading pioneers disrupting, and being disrupted by, the digital media space. How are the shifts from single to multi-screen and static to real-time impacting us all?




9:00 AM - From Single to Multi-Screen: The Shifting Mobile Landscape

Pioneers and leaders in the mobile and publishing space explore how connecting content with advertising to meet consumer expectations can transform the emerging multi-screen world.


Moderator: Jason Fairchild, Chief Revenue Officer (OpenX)

Mark Howard, Chief Revenue Officer (Forbes Media)

Jennifer Kattula, Marketing Director (Facebook)

Akshay Kothari, Co-Founder, Pulse (LinkedIn)

Amy Vale, Head of Global Business Marketing and Branded Experiences (Spotify)

Andy Wiedlin, Chief Revenue Officer (BuzzFeed)



10:00 AM - From Static to Real-Time: Marketing's New and Immediate Opportunity

How is the transformative shift in marketing towards real-time impacting all aspects of the publishing and advertising landscape? Hear from the visionaries who are re-defining marketing in the blink of an eye.


Moderator: Tim Peterson Advertising Age

Jared Belsky, Executive Vice President 360i

Tim Cadogan, Chief Executive Officer OpenX

Jim Kennedy, SVP Strategy & Digital Products Associated Press

Meredith Kopit Levien, EVP Advertising The New York Times

Dr. Phil Mui, Chief Product & Engineering Officer Acxiom View Less

Presented with


Speakers

Jared Belsky EVP, 360i 360i
Tim Cadogan CEO OpenX
Jason Fairchild Chief Revenue Officer OpenX
Mark Howard Chief Revenue Officer Forbes
Jennifer Kattula Marketing Director Facebook
Jim Kennedy SVP - Strategy & Digital Products Associated Press
Akshay Kothari Co-Founder, Pulse LinkedIn
Meredith Kopit Levien EVP Advertising New York Times
Phil Mui CPO & Technology Officer Acxiom
Tim Peterson Reporter Advertising Age
Amy Vale Head of Global Business Marketing & Branded Experiences Spotify
Andy Wiedlin Chief Revenue Officer BuzzFeed

Event Details

Event Type Seminar

Track  Creativity   Data & Analytics   Digital   Mobile   Social   Technology 

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