Programmatic is evolving. It's more than just a buzzword - it is an essential part of the marketing and data mix. What does the future hold? How will programmatic deliver on the promise of efficiency as it yields a treasure trove of data and disrupts business models? Industry leaders unlock the secrets of programmatic and debate the current and future state of the industry’s biggest hot button of 2015.
Presented with
Speakers
Elizabeth Harz
President, Media
ADARA
Mark Connon
EVP, Platform Business
Millennial Media
Brian Danzis
CRO
Virool
Jeremy Randol
VP Programmatic Sales Strategy
Pandora
