Joe Prusz, Head of Mobile, Rubicon Project is responsible for driving the overall growth of Mobile and Cross-Screen Automation. In his six years with Rubicon Project, Joe has been responsible for growing revenue across a variety of the company's business units. He is an expert in advertising automation and in new market development. Prior to joining Rubicon Project, Joe helped lead the integrated account team supporting Yahoo!'s single largest advertiser. Before Yahoo!, Joe founded a marketing firm that produced and distributed digital video for the real estate market.