Tricia Clarke-Stone is the CEO of Narrative, a New York based advertising agency that functions like an innovation lab by applying a product and tech-style methodology to everything they make. They are committed to creating on and offline immersive experiences, products and ad campaigns that emotionally connect people and brands by leveraging technology, culture and storytelling. Along with her co-founder, business mogul Russell Simmons, Tricia leads Narrative in creating unprecedented, integrated campaigns with the world’s largest brands including Under Armour, Samsung, DeLeon Tequila, and Universal Pictures. Tricia is an innovative problem solver, marketer and strategist with a passion for (and consistent record of) results.
From Skidmore College to New York City to Emmis Communications, Tricia’s early career rode the forefront of the internet revolution. After honing her craft with pioneers of home internet and search, Excite@Home, Tricia returne