Sir Martin Sorrell and Victor Knaap in conversation


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27:50

When Innovation Becomes Urgent: How Experimenting Can Help Businesses Survive and Thrive


Faster, better, cheaper - why it’s resonating with both clients and talent. What are the trends that make a new era/new age advertising and marketing services business model so essential? Why this decade will see very different agencies and consultancies in comparison to the first two decades of the new millennium.
Sir Martin Sorrell Founder & Executive Chairman
S4 Capital
Victor Knaap Main Monk & CEO
MediaMonks