Learning Path:

The Fundamentals of Programmatic

4 Lessons, 2.25 hrs
0/4 Completed
Learning Path Outline

Modernizing Programmatic Video

The video advertising industry is in its early stages of maturity. The infrastructure and strategy around programmatic advertising needs to modernize and adapt to support video's unique needs. We look at both the opportunity and hurdles.
Lucinda Southern UK Senior Reporter
Brian Rifkin Co-Founder & Head of Strategic Partnerships
JW Player
Dino Myers-Lamptey Managing Director
MullenLowe MediaHub
Eric Korsh Head of Studio
Rob Gabel Founder & CEO