Capitalize On The Convergence Of Linear & Digital


Up Next:

54:39

Streaming TV: A Big Opportunity for Small Business


The convergence of TV and digital represents a monumental shift in the advertising ecosystem with combined global linear and digital TV advertising spend exceeding $233 billion. The ability to capitalize relies on understanding how to apply data across TV and digital environments and better influence consumer exposure in both mediums. Come and learn how to better inform your media strategy to drive results.
Philip Smolin Chief Strategy Officer
Amobee
Jonathan Steuer Chief Research Officer
Omnicom Media Group
Jonah Goodhart CEO
Moat
Laura Nelson Senior Vice President, Cross Portfolio Solutions
Disney Advertising Sales
Ashley Swartz CEO & Founder
Furious Corp.
Jeremy Crandall SVP, Advanced Video Solutions
Publicis Media


Try these courses



Learning Path:

The Fundamentals of Advertising

7 Videos, 2.25 hrs
Learning Path:

The Fundamentals of Data Marketing

7 Videos, 3.25 hrs