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By Angie Vaughn, Director of Marketing for Wripple Recently Wripple conducted our third Team Up…
It’s important to remember that digital marketing isn’t a sprint; it’s a marathon. Your first steps are an exciting time, so take it slow and don’t get too far out over your skis.
Winning over individuals is hard enough, let alone groups, who don’t want to engage or be influenced.
In an increasingly crowded and fast-paced social media landscape, leveraging pop culture in your social media content can be a powerful tool to help you and your brand stand out from the competition.
Americans want to spend during the holiday season. The businesses who can tap into this strong demand are much more likely to achieve their revenue goals and set the table for a strong start to the new year.
While the emergence of AI as an integral part of marketing comes with many positives, this has also led to a significant growth in so-called “junk sites,” with the technology making it easier for fraudsters to make money through illegitimate titles.
We wanted to give you a little glimpse of the highlights through a recap of our last in person event, Advertising Week.
Using AI, we can quickly grow our communication and empathy muscles to build connections and strengthen culture.
The rapid growth of the e-commerce sector offers both opportunities and challenges for brands and platforms.
Antes de darte la bienvenida al Papalote Museo del Niño, quisimos crear un manual para…
Consumers who feel valued are more inclined to join meaningful, viable communities and become brand champions among their personal connections.
By knowing more about the consumer, email marketers are able to segment them into various groups that have similar traits and characteristics, which really allows personalization to take off and enables brands to target emails more accurately.
From retail to tech, customer obsession is a foundational mantra that helps businesses excel. Let’s explore why this is the case and how customer obsession can benefit your business.
AI is here to stay. The small businesses who are currently using tools powered by AI overwhelmingly agree that it is making their businesses more successful.